The Belart Logo was adapted from a Pre-Columbian 300 BC creation, by the Desana early pre-hispanic indigenous people from Colombia.
According to Desana Mythology the logo-decoration means:
“…the stability of the main columns of a house will not last,
but moral goodness and the heat of the sun will last,
because we have their reflection in our being..”
About the Desana People
The Desana natives inhabited the Guainia River/Rio Negro-Amazon region between Colombia, Venezuela and Brazil. In ancient times, Colombia and this land was occupied by societies governed by chiefs. Gold, the sacred metal, adorned their leaders and was used as offerings to the gods. The famous legend of El Dorado, the Golden City of Manoa, took place in Lake Guatavita, high up in the Andes Mountains. In the southwest of Colombia, along the Guainia and Amazon Rivers, in around 300 BC, the indigenous Desana, or Uitoto, people, were one of the first early cultures to work the metal they found in the rivers.
The Desana refer to themselves as "Sons of the Wind.” They have an extensive idea of Man and the Universe that goes beyond our limited understanding of indigenous people. They reach a complexity equal to Zen using an environmental and cultural language of God and the cosmos. They believe that they were created in a sense by the Tucano God the Father.